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Author Archives: Scott Mitchell
Continued Success at the District ADDYs.
At the 8th District ADDY® Awards Show last week, Adventure Advertising & Adventure Studios took home three ADDYs (one Gold and two Silvers).
The Gold ADDY went to Adventure Studios for “Red Bull Skate Athletes,” a photo series of professional skateboarders on Red Bull’s team. Adventure Studios also earned a Silver award for “Red Bull Skate Action” photography. Another Silver ADDY went to Adventure Advertising for a “Fall/Winter Photo Solutions” catalog done for Creative Memories.
Winning in the 8th District means going up against the best work produced in 2011 from top agencies in Minnesota, North & South Dakota and Wisconsin. It’s a very competitive market, so we’re thrilled about capturing three pieces of hardware.
Winning ADDYs at the District level is the second step in competing for National ADDYs against more than 1,500 national finalists. An illustrious judging panel will choose winners from across the country on May 4-5. The National ADDY Awards Show will be held in Austin, TX on June 5, 2012 in conjunction with the AAF National Conference.
Posted in Awards, Collateral Materials, News, Photography
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Rage Broadheads Debuts New Products and a Bold New Look.
At the 2012 ATA archery trade show, industry leader Rage Outdoors had a lot to talk about. For starters, they unveiled three new broadhead designs and an innovative arrow quiver – all destined to take the archery world by storm.
To support the product launch, Rage turned to Adventure Advertising to produce a wide range of display and collateral pieces. This included the tradeshow booth design, eye-catching point of sale displays, new packaging for their X-TREME model broadhead and a bold 2012 product catalog. Given the high traffic and incremental business generated at ATA, everything seemed to hit its mark with impact.
Posted in Advertising, Collateral Materials, Identity, Package Design, Point of Sale
Tagged Ad Agency, Ad Agency MN, Adventure Advertising, Advertising, Brainerd Advertising Agency, Minneapolis, Minneapolis Ad Agency, MN Advertising Agency, Product Launch, Rage Broadheads, Rage Outdoors, St. Cloud Advertising Agency
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A Half Decade of ADDY Bests.
For the fifth straight year, Adventure earned top honors at the central Minnesota ADDY competition. In addition to winning Best of Show, Adventure also claimed two Judge’s Choice Awards, Best Copywriting (Greg Skoog, copywriter), ten Gold ADDYs and four Silver ADDYs for work produced during 2011.
Best-of-Show Award – Red Bull skate athlete photography
Judge’s Choice Award – Bayliner Boats photo book
Judge’s Choice Award – Park Tool ad campaign
Best Copywriting Award – Creative Memories catalog; copy by Greg Skoog of Creative Memories
Gold ADDY Awards – Creative Memories catalog, FIT packaging, Bayliner photobook, Park Tool campaign, Initiative Quarterly photography, Crestliner Boats photography, Bayliner photography, Nautic Global Group photography, Red Bull action photography, Red Bull skate athlete photography
Silver ADDY Awards – Rage Broadhead ad, 2011 AAFCM ADDY Award materials, Creative Memories design, Polaris RZR photography
All of the award-winning photography was by John Linn and the Adventure Studios team. Winning Best of Show and the other awards confirms that we’re doing a great job for our wonderful clients, and that’s the best thing of all.
Posted in Advertising, Advertising Campaign, Awards, Collateral Materials, News, Outdoor, Photography
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Minneapolis Office Party
When: Friday, February 10th, 4 pm to 1 am
Where: 4850 35th Street West, Minneapolis
Visit adventureadvertising.com for directions.
Posted in News
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3-D Sheets to the Wind.
If you can picture it, we can make it reality. Case in point: with Adventure Studios on the road and a brewing editor’s photo deadline looming, one of our designers virtually took matters into his own hands.
He created these Brainerd Lakes Beer images digitally without any existing photography assets. You’d swear a camera took these shots. We met the deadline and secured some good press on OhBeautifulBeer.com.
We can do the same kind of digital renderings for your new product designs, packaging, graphics or anything you can think of. No sweat – unless of course you want sweat.
Posted in News
Tagged 3-D, Ad Agency, Adventure Advertising, Brainerd Advertising Agency, Minneapolis Ad Agency, MN Advertising Agency, St. Cloud Advertising Agency
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